Videography: Timeless Media and Influence

Video or film production studio used in shooting videography or photography and photo sets.

Videography has developed into a timeless media tool. Students at Colorado State University are seeking to gain knowledge in relation to this ever-growing form of storytelling, including those with cross-cultural backgrounds.


With growing technologies, scholars have begun to describe video as a timeless medium. This progressing medium engages audiences while conveying messages constructed by creators in a visual environment.

On the digital front, video has become the main attraction. As described by Brady Rynyk, through his blog on Nexus Digital, video makes information easier to absorb. And with more access to the innerwebs, videographers can reach larger audiences to develop timeless widespread videos.

Woman holding a camera
Woman holding a camera (Photo via Envato Elements)

The timeliness of video has become clear through the impact of film and social media. Platforms such as TikTok have gained popularity through the exposure of creator’s videos. With films, popularity grew in the late 1880s and has continued to progress into where the industry is today.

As individuals have developed into creators and audiences, differing identities and stories have been more easily spread with the all-encompassing field of videography.

With a prevalent footprint in the field of media, video has become an enticing form of media for creators to learn and utilize.


Young professional african american videographer
Young professional African-American videographer (Envato Elements)

As video has progressed into a well sought-after form of media, younger generations have grown interested in its influence.

Numerous universities are now offering curriculum that focuses on videography and cinematography. Some courses that account for curriculum associated with videography would include critical media studies, video editing, video production, and so on.

Colorado State University in Fort Collins, Colo., U.S.A. has adopted many video-based courses to grow student interest in this field.

Steve Weiss, a professor in the school of Liberal Arts, who has been teaching video classes at CSU since the early 2000s, found that video classes were incredibly beneficial for students.

“I think that it is one of the most exciting and well used aspects of media creation that’s out there,” says Weiss. “I think that anybody can utilize it, I mean you can see the power of media everywhere.”

This statement reveals how individuals of any background can utilize this abundant media creation to portray personal experiences.

Videography expert in post production house editing footage frames
Videography expert in post production house editing footage frames

Weiss voiced how passionate he was about his work and how he is interested in the ways that students are beginning to progress how video is developed and displayed.

“We are seeing a change in the students that come through the classroom and the people who influence them,” says Weiss. “So, they are bringing new ideas to us, and we are trying to implement those in.”

The curriculum surrounding videography is not set in stone, though, Weiss says. The courses and teachers allow students to construct their own meaning behind this medium while displaying their differing unique identities.

“We teach them the basics, teach them the rules before they break them,” says Weiss. “But we are open to their creativity.”


Video has developed from historical forms of storytelling to where it is today. Moving forward, videography will continue to progress in the ways of storytelling depending on how differing generations are influencing change.

With the broad field of videography, ranging from social media to Hollywood films, large audiences can absorb and produce varying stories.

You can see the power of media everywhere.

Steve Weiss

Various identities, encompassing cross-cultural individuals with differing yet relatable experiences are accessible through the media in the form of video. As Weiss says, anyone can take part in videography and explore what it has to offer.

Cross-cultural identities can utilize video mediums to explore their experiences and relate to others with similar lifestyles. With so many platforms upon which video is demonstrated, there is a wide audience that can relate to these unique multicultural stories and promote them.

Video is limitless in the way it can connect individuals and communities and is timeless as it progresses into the future.

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