James Hall chose to write for Culturs due to his interest in what makes a person who they are. Until that information is available, a person is never truly known by an individual. His content is relevant because it will show how sports differ from culture to culture. Hall’s content is based on sports because sports usually hold a common ground for different cultures. However, every culture plays the game differently, and an understanding of that difference will allow fans to have a deeper understanding of the game.